Facebook Quickly Becoming a Favorite Among Kids Under 12

November 19, 2010

Facebook may not officially allow those under 13 to create accounts, but that’s not stopping 1 st -6 th graders from naming the site as one of their Most Loved Brands of 2010. According to Young Love, an annual study by leading youth and family research firm, Smarty Pants® , Facebook’s brand affinity ranking among kids 6-12 jumped 85 positions in the past year and is now a Top 100 brand among tweens 9-12.